Exciting news, my friends! After months of hard work, I am thrilled to announce the launch of my online art store! Starting an art business requires careful preparation and attention to detail. In this post, I will guide you through these 07 easy steps :’) making it easy to follow along.

I will cover essential aspects such as selecting the right prints and sizes to sell, acquiring the necessary supplies, and optimizing your art for printing. Additionally, I will demonstrate how I create stunning prints right at home, capture captivating product pictures, establish an appealing online shop, and craft beautiful packaging.

Whether you’re an aspiring artist or someone looking to turn your passion for art into a business, this video is for you.

Step 01 – Deciding What Prints and Sizes to Sell:

There are many prints that you love, but you need to decide on a few to start. I suggest starting with 4 to 7 prints that represent your style and showcase your best work. It’s important to consider the demand and preferences of your target audience when selecting prints. Additionally, deciding on the sizes you’re going to sell is crucial because it will determine the type of printer and packaging you’ll need to invest in

Step 02 – Making a List to Buy the Supplies:

To ensure a smooth operation for your online art store, it’s essential to have all the necessary supplies on hand. Since you plan to sell A3, A4, A5, and stickers, it’s important to consider the packaging options that fit these sizes. When it comes to packaging your art prints, you want to ensure they are well-protected during shipping. For A3 prints, you may need larger boxes or mailers that can accommodate their dimensions. Similarly, for A4 and A5 prints, properly sized packaging is essential.
By investing in boxes or mailers that fit your specific print sizes, you can provide a professional and secure packaging solution for your customers. This ensures that your art prints arrive in pristine condition, enhancing customer satisfaction and repeat business.

I personally recommend exploring various packaging suppliers and checking their offerings for suitable box sizes. This will help you find the perfect packaging solution that fits your prints and meets your quality standards. Remember, thoughtful packaging adds value to your art and creates a positive unboxing experience for your customers. So, take the time to select the right packaging options that align with your brand and protect your prints effectively.

You can find most of these supplies on online platforms like Amazon or Shopee, and I’ve included links down below for your convenience.

🛒 SHOP WITH ME
https://mycollection.shop/anduongart

🖨️ PRINTING SUPPLY

✶ Fine Art Printing Paper: https://amzn.to/3NElstj

✶ Black ink: https://amzn.to/46qqpgL

✶ Gray & Red inks: https://amzn.to/3pl3PFE

✶ Yellow ink: https://amzn.to/43Vnnjd

✶ Magenta (Pink) ink: https://amzn.to/443cH1R

✶ Cyan (Blue) ink: https://amzn.to/3CJbVLw

✶ Cutting Machine: https://amzn.to/3NX5Z8d

✶ Sticker paper: https://amzn.to/3NFyeYG

✶ Laminating Pouches: https://amzn.to/3NKNzY6

Step 03 – Printing Art:

When it comes to printing your art, you have two options: printing at home or outsourcing the printing. If you choose to print at home, the Epson XP 15000 is a highly recommended printer.

The Epson XP 15000 is known for its exceptional print quality and vibrant colors. It delivers professional-grade prints with precision and clarity. With its wide color gamut and high-resolution capabilities, it accurately reproduces the colors and tones of your artwork.

Setting up the Epson XP 15000 is easy, thanks to its user-friendly interface and wireless connectivity options. It supports various paper sizes, including A3 and A3+, allowing you to print larger pieces. Remember to check the description below for more details and where you can purchase the Epson XP 15000 printer.

Once you have your printer, make sure your artwork files are in the correct format and resolution for printing. Keep in mind that printers don’t always produce colors exactly as they appear on your monitor. While computer monitors use the RGB color scale, printing uses CMYK, which can result in slightly duller colors on the printed art. To ensure the best results, it’s crucial to calibrate your monitor and use color profiles specific to your printer and paper.

Speaking of paper, choosing the right type is also important for the overall quality of your art prints. Opt for durable fine art paper that can withstand the test of time and preserve the vibrancy of your artwork. There are various paper finishes to consider, such as matte, glossy, or semi-gloss. Experiment with different papers to find the one that complements your art style the best.

Throughout my journey, I’ve tested several papers, including Magic Touch, EcoHeim, Koehler, and many more. However, none have compared to the remarkable quality of Epson Fine Art paper. Its exceptional texture and unparalleled color reproduction truly elevate the artistic experience, giving my prints that extra touch of professionalism and allure.

Printing your art is not just about reproducing images on paper. It’s about capturing the essence and emotion behind each artwork, allowing it to come to life in the hands of those who appreciate and cherish it. So take your time to perfect the printing process and select the materials that best showcase your artistic vision. Your art deserves nothing less than the highest standard of printing.

Step 04 – Taking Print Pictures:

Captivating product photos play a critical role in enticing customers to your online art store. To ensure impressive visuals, create a dedicated space with ample lighting that highlights the intricate details of your prints. Utilize a high-resolution camera or even your smartphone to capture sharp and precise representations of your artwork.

Explore various angles, backgrounds, and compositions to showcase your art in the most captivating manner. Remember to fine-tune and enhance your photos as necessary before uploading them to your online store, ensuring that they truly reflect the beauty and essence of your prints.

Step 05 – Setting Up an Art Website:

One of the key decisions I made in this process was to create my own art website. This choice came from the realization that relying solely on external platforms may not give me the level of control and visibility I desired for my prints. By taking the reins and building my own website, I gained the ability to market my prints on my terms.

Creating your own art website is highly recommended as it allows you to showcase not just your prints, but also your unique style and artistic signature. It’s an opportunity to create a platform that truly represents who you are as an artist. Through your website’s design, layout, and content, you can convey your artistic vision and create a cohesive brand that resonates with your target audience.

As you set up your online art store, strategically organize your prints into categories, making it easier for visitors to navigate and explore your offerings. Provide clear and concise descriptions for each print, highlighting their unique features and artistic qualities. It’s important to include pricing information to guide potential buyers and create a seamless purchasing experience.

Additionally, consider incorporating an engaging About Me section on your website. This serves as an opportunity to connect with your audience on a deeper level by sharing your artistic journey, inspirations, and aspirations. Let your personality shine through, fostering a sense of connection and authenticity that can resonate with your potential customers.

Remember, your art website is your virtual gallery and a window into your creative world. Invest time and effort into its setup and maintenance to ensure a visually appealing, user-friendly, and captivating online presence.

Step 06 – Execute Marketing Campaigns:

Now that your online art store is up and running, it’s necessary to promote and market your prints effectively. One powerful strategy is to implement email marketing, where you can reach potential customers directly.

Consider offering a grand opening coupon to incentivize sales and build customer loyalty. This exclusive discount will not only attract customers but also foster loyalty and engagement.

In addition, don’t underestimate the influence of social networks like Instagram, Facebook, and Twitter. Leverage these platforms to showcase your art, interact with your audience, and drive traffic to your online store. Utilize relevant hashtags, collaborate with influencers, and actively engage with your followers to expand your reach and establish a strong online presence.

Step 07 – Practice Packaging:

Packaging plays a significant role in creating a delightful unboxing experience for your customers. It not only protects your art prints during transit but also adds a touch of professionalism and aesthetic appeal to your brand.

Firstly, you need to gather the necessary packaging materials. This typically includes sturdy cardboard mailers or boxes that can withstand shipping handling. Once you have your packaging materials ready, it’s time to focus on the presentation. Think about how you want your customers to feel when they receive your art prints. You can add a personal touch by including a handwritten thank-you note or a small bonus item like a mini print as a gesture of appreciation. This not only adds value but also creates a memorable experience for your customers.

Experiment with different packaging designs and styles to find one that aligns with your brand image. Consider incorporating your logo or brand colors into the packaging to reinforce brand recognition. Remember, the packaging is an extension of your brand, so it should reflect your artistic style and create a cohesive experience for your customers.

Take the time to practice your packaging techniques to ensure efficiency and consistency. This includes properly folding and sealing your packages, organizing the prints within the packaging, and securing everything in place. Pay attention to details and ensure that your prints are well-protected and aesthetically presented.

 

By investing time and effort into practicing your packaging, you can elevate the overall customer experience and leave a lasting impression. Remember, the unboxing experience is a chance to create a connection with your customers and build brand loyalty.

So, take pride in your packaging, as it is the final touch that showcases your dedication to delivering high-quality art and exceptional customer service.

Conclusion

And there you have it! You are now equipped with the knowledge and steps to open your very own online art store and bring your art to a wider audience. It may have been a long process, but the journey is worth it. Your art is ready to venture out into the world, and I couldn’t be more excited for you.

“Don’t forget to take advantage of the 15% coupon code: ARTLOVE15 – to enjoy a special discount on your first purchase.”

Thank you for joining me on this incredible artistic adventure. Happy selling and happy creating!